Syngenta localizes information for corn, soybean growers

Using the site’s Product Selector tool, growers select specific crops, crop maturity, soil types, diseases, pests, traits, trait stacks and brands to learn about the best seed products for their needs. By recognizing users’ locations, the site displays locally relevant information, such as contact information for regional agronomists and seed representatives, weather and commodities prices.

Syngenta Seeds, Inc. has launched its new website combining the company’s Garst, Golden Harvest and NK seed brand websites and Agrisure traits website, and providing corn growers and soybean growers localized information on crops, traits and seed products.

The new site, http://www.syngenta.com/country/us/en/Seeds/Pages/Home.aspx, allows growers to easily choose the right products for their farms based on soil type, pests and other challenges. Using the site’s Product Selector tool, growers select specific crops, crop maturity, soil types, diseases, pests, traits, trait stacks and brands to learn about the best seed products for their needs. By recognizing users’ locations, the site displays locally relevant information, such as contact information for regional agronomists and seed representatives, weather and commodities prices.

“We asked growers, farm managers and crop consultants what kinds of information they want online, and what we heard most of all is their need for local information,” said Lori Thomas, head, marketing services, Syngenta Seeds. “No one knows better than Syngenta that every field is different and has its own unique concerns. With the new Syngenta Seeds website, growers visit one location to find the information and resources they need that are specific and relevant to their operations.”

The site includes information on corn, soybeans, alfalfa and sunflowers; the Garst, Golden Harvest and NK brands; corn and soybean traits, such as Agrisure traits; seed trials; stewardship; and Syngenta Seeds and industry resources, such as links to Syngenta agronomy research reports and The Dirt on Seeds, a new Syngenta Seeds agronomist blog.

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