“Cotton farmers are our primary customers and we’ve designed this Web site with them in mind,” says Peter Peerbolte, marketing director for D&PL. “The site is better organized and easier to navigate. We wanted to provide farmers with increased access to the resources we have at D&PL from a product information perspective as well as production management ideas. Our focus is utility and value for farmers.”

The new Web site offers weather forecasts, market news and a vast array of cotton agronomic information such as agronomy updates, product descriptions and packaging, seed treatments, a seed-rate calculation tool and other features. Information on D&PL products, people and facilities, as well as an easy-to-use distributor locator tool, are also included on the site.

Delta and Pine Land Co. is a commercial breeder, producer and marketer of cotton planting seed, as well as soybean seed, in the Cotton Belt. For almost 90 years, the company has used its extensive plant breeding programs, drawing from a diverse germplasm base, to develop improved cotton varieties.

Delta and Pine Land Co. (NYSE: DLP), headquartered in Scott, Miss., has offices in eight states and facilities in several foreign countries. For more information, please refer to the company’s website at www.deltaandpine.com.

e-mail: flaws@primediabusiness.com